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Amazon launches its global store on S. Korea's 11st platform
Amazon on Tuesday announced the launch of Amazon Global Store on South Korea's e-commerce platform 11Street (11st).
The launch brings one of the largest international selection available for online shopping in South Korea, with tens of millions of products from more than 30 categories including PC, toys, fashion, consumer electronics, kitchen and more, the announcement said.
"Today marks a proud day for us at 11st," said Sang-ho Lee, CEO of 11st.
According to Lee, the launch of Amazon Global Store on 11st brings together the best of 11st's local know-how and Amazon's global retailing experience.